Creamy + Oceanic Japanese Matcha

PREORDER | Arriving November 11 (Reserve yours now! Available for in-studio pickup or shipping beginning November 11. Orders will be fulfilled in the order received.)

Ritual is an exceptional Japanese matcha created for the bowl you return to again and again. Deeply creamy, beautifully silky, and remarkably round, it offers an enveloping texture with fresh green sweetness, savory depth, integrated umami, and a clean oceanic character reminiscent of sea air.

Its texture is one of the first things we notice in the cup. Ritual moves softly and cohesively across the palate, carrying a natural creaminess through a long, supple finish. The oceanic character gives the tea freshness and dimension: subtle saline-mineral notes, deep green savoriness, and a gentle marine quality woven into the matcha’s sweetness and rounded body.

Made from shade-grown tencha from Kagoshima and Shizuoka, Ritual brings together Asanoka, Yabukita, and Tsuyuhikari cultivars in a second-harvest expression chosen for its balance, texture, and character. The finished matcha reflects the work of a fifth-generation Japanese tea producer with more than 150 years of tea-making history. Admari has sourced tea from this producer since 2008.

Ritual was selected for the quality of the tea prepared simply with water, where its silky texture, natural sweetness, oceanic depth, and savory character can be experienced clearly. Its body and balance also give it remarkable versatility. Over ice, its marine freshness becomes especially vivid. With milk, its natural creaminess complements the drink while its green tea character remains present and expressive.

This versatility is central to Ritual. It can be the quiet bowl prepared in the morning, a refreshing iced matcha in the afternoon, or the foundation of a beautifully balanced matcha latte, or lemonade. Its complexity rewards attention while its ease makes it a matcha to return to often.

Our matcha is milled in regular six-to-eight-week cycles, allowing us to work with fresh Japanese matcha throughout the year. Matcha is especially sensitive to air, light, heat, moisture, and surrounding aromas, making freshness an essential part of its fragrance, color, texture, and flavor.

Ritual is creamy, oceanic, silky, round, and quietly savory; a high-quality Japanese matcha designed for repetition, return, and modern ritual.

Tasting notes:

Creamy · Oceanic · Silky · Round · Savory

50 gram pouch | approx. 25–30 servings
100 gram pouch | approx. 50–60 servings

Origin: Japan (Kagoshima, Shizuoka) Ingredients: Japanese Green Tea, 2026 Second Harvest

Floral + Umami-Rich Japanese Matcha

PREORDER | Arriving November 11 (Reserve yours now! Available for in-studio pickup or shipping beginning November 11. Orders will be fulfilled in the order received.)

Ceremony is an exceptional first-harvest Japanese matcha selected for its aromatic lift, pronounced umami, and beautifully rounded presence in the bowl. Floral and expressive, it opens with fresh sweetness and soft green aromatics before developing into a full, silky body with deep savory richness and a long, refined finish.

Its fragrance is one of Ceremony’s defining qualities. In the warmed bowl, floral and creamy aromatics rise immediately, setting the stage for a matcha that feels both lifted and substantial. The first sip brings fresh green sweetness and gentle vegetal character, followed by concentrated umami that builds gradually across the palate.

The texture is equally compelling. Ceremony is silky, round, and smooth, with a generous body that gives the tea depth while preserving clarity and elegance. Floral lift and savory richness move together throughout the bowl, creating a matcha that feels layered, expressive, and beautifully composed.

Made from shade-grown tencha from Kagoshima and Shizuoka, Ceremony brings together Asanoka, Yabukita, and Tsuyuhikari cultivars in a first-harvest expression chosen for its fragrance, sweetness, umami, and refined texture. The finished tea reflects the skill of a fifth-generation Japanese tea producer with more than 150 years of tea-making history. Admari has sourced tea from this producer since 2008.

Ceremony was selected for the quality of the tea prepared simply with water, where its floral aromatics, silky texture, fresh sweetness, and layered umami can unfold fully.

Its generous body also gives Ceremony beautiful versatility. Over ice, its fresh aromatic character becomes especially vivid. With milk, its depth and texture remain clearly present, creating a rich and refined matcha latte while allowing the tea itself to remain central to the finished drink.

Ceremony is especially rewarding when preparation becomes part of the experience: the warmed bowl, the scent of the matcha before whisking, the texture of the foam, and the progression from floral aroma to savory depth.

Our matcha is milled in regular six-to-eight-week cycles, allowing us to work with fresh Japanese matcha throughout the year. Matcha is especially sensitive to air, light, heat, moisture, and surrounding aromas, making freshness an essential part of preserving its fragrance, color, texture, sweetness, and flavor.

Ceremony is floral, umami-rich, silky, round, and refined; a first-harvest Japanese matcha created for attention, presence, and the pleasure of an exceptional bowl.

Tasting notes:

Floral · Umami-Rich · Silky · Round · Refined

50 gram pouch | approx. 25–30 servings
100 gram pouch | approx. 50–60 servings

Origin: Japan (Kagoshima, Shizuoka) Ingredients: Japanese Green Tea, 2026 First Harvest